| |
Management Team | News & Press | Careers
The Bernard Group Announces New Security and Backup Power Client Wins in Silicon Valley and Austin
S2io Selects The Bernard Group for Public Relations
and The Stephenz Group for Advertising and Design Support
Public Relations Agency Continues to Expand High-Tech Focus Across Major Vertical Industries
Austin, Texas - May 16, 2006 - The Bernard Group (TBG) announced two new technology client wins that expand its high-tech focus within the firm. Active Power and Mistletoe Technologies have selected the Bernard Group as their public relations agency of record.
Active Power (NASDAQ:AP), a publicly-held Austin-based company, has a ten year history of designing and manufacturing flywheel-based backup power products for customers on a worldwide basis. Active Power is ISO 9001-registered and, has more than 1,000 systems operating in nearly 40 countries. All of their products offer a green alternative to lead acid battery-based backup systems.
Mistletoe Technologies, headquartered in Cupertino, is the fourth California-based company to select TBG for its public relations and strategic marketing needs. Mistletoe is a startup that is designing and shipping hardware and software products to OEM customers for the security industry with a focus on secure VPNs and Firewalls. Security appliances based on Mistletoe technology can perform at 2x - 4x levels of competing products and at one-fifth the cost.
"Naturally, we are excited to work with Active Power and Mistletoe Technologies, two innovative and influential companies that are making an impact in their respective industries," said Diane Bernard, President of the Bernard Group. "Our practice combines extensive and venerable high-tech experience with vertical industry know-how to further distinguish our new clients as market leaders."
About The Bernard Group
The Bernard Group is an Austin-based, full-service public relations and strategic marketing agency that serves high-tech companies in the network infrastructure, security, semiconductor, data center and wireless markets.
RF Magic and Clariphy Strengthen TBG's West Coast Presence
Austin, Texas – RFMagic, a wireless company based in San Diego, and Clariphy, a communications IC (integrated circuits) firm, headquartered in Irvine, California, have selected The Bernard Group as their public relations agency of record.
RFMagic designs complex, highly integrated system-on-a-chip radio frequency integrated circuits (RFICs) for cable and satellite television set top boxes, television tuners, mobile devices and wireless LANs. The company already has a family of products and multiple customers.
Startup Clariphy designs advanced communication ICs for high performance networked server and storage applications in corporate data centers. TBG will lead the company from the “stealth” mode and provide public relations support for the introduction of Clariphy’s products.
This is the third West Coast-based client for The Bernard Group. They also handle public relations for Neterion whose headquarters is in Cupertino. That company is the industry’s leading developer of 10 Gigabit Ethernet adapters for server and storage OEMs.
Based on the need for a local presence and growing client demand, The Bernard Group anticipates opening an office in the Silicon Valley area in the fourth quarter of this year or early 2006. The company is currently evaluating locations in San Jose, Cupertino and Sunnyvale.
Back to top^
Maryland-Based Etenna Selects Austin PR Firm as Agency of Record
AUSTIN, Texas – Local high tech public relations and strategic
marketing agency, The Bernard Group, has been selected as the PR agency
for Etenna Corporation, a designer and producer of antennas for applications
ranging from mobile phones to 802.11 and Bluetooth‘ wireless devices.
“We were looking for an agency that required zero ramp-up time to
understand our technology and the unique opportunities presented by our
addressed markets,” said Stacey Silver, Manager of Marketing Communitions
for Etenna Corporation. “The Bernard Group has established itself
as a technologically savvy public relations firm that already has the
relationships with the media and analysts that we were looking for.”
Employing proprietary antenna technologies, Etenna significantly improves
the size, performance and cost of wireless devices and equipment. Backed
by a dedicated team of researchers and design engineers, Etenna’s
intellectual property (IP) portfolio includes more than 30 issued or pending
patents.
Back to top^
Silicon Valley High Tech Start-up Selects Austin-Based PR Firm
Austin, Texas – S2io Technologies, a Silicon Valley-based company
that provides 10 Gigabit Ethernet processing solutions for high performance
server and networked storage environments has selected The Bernard Group
as its public relations firm of record.
“In hiring The Bernard Group, we have a public relations agency
that understands our technology, our products and our customers,”
said Kimball Brown, S2io’s vice president of marketing. “They
have earned a solid reputation as technology experts, and we feel they
were the best choice to lead our firm from the stealth mode and introduce
our first product to the server and storage markets.”
Escalating information demands in today’s enterprise architectures
have created a huge I/O bottleneck causing inefficient CPU utilization
and scalability problems. The result is unnecessary IT capital equipment
expenditures, rising management and maintenance costs and end-user frustration
over delays in accessing data.
S2io is focused on delivering 10 Gigabit Ethernet-based solutions that
dramatically improve server performance and storage connectivity in data
center and high performance computing environments.
Back to top^
Silicon Hills and Silicon Valley Companies Team to Provide Integrated
Services for High Technology Start-up
Austin, TX and San Jose, CA – The Bernard Group, a public relations
and strategic marketing agency based in Austin and The Stephenz Group,
an advertising agency based in San Jose, have been selected to support
the corporate launch of S2io Technologies, a company that provides 10
Gigabit Ethernet processing solutions for high performance server and
networked storage environments. S2io’s sales and marketing group
is located in Cupertino, California, while their engineering team is based
in Ontario, Canada.
“When seeking expert communications and marketing support, we are
not concerned where a company is located. What we are looking for is the
best talent and experience available and I believe that is what we have
in The Bernard and Stephenz Groups,” said Kimball Brown, S2io’s
vice president of marketing. “These companies have shown the ability
to work together to provide an integrated communications campaign that
is tailored to meet our unique requirements.”
“We have found that clients are seeking best of breed capabilities
from firms like ours because we have a laser focus on technology, unlike
others who are unfocused, expensive and often turnover junior personnel
for important projects,” stated Diane Bernard, President of The
Bernard Group. “That’s how we operate and the same was true
for The Stephenz Group.”
“We've put our expertise into action for hot new start-ups like
S2io to high tech powerhouses everyone knows — Xerox, Epson, IBM,
HP, Sun, Applied Materials,” noted Barbara Zenz, President of The
Stephenz Group. “By integrating that expertise with the PR talents
of The Bernard Group, we can assure our clients that they are receiving
unparalleled strategic marketing, advertising and public relations programs.”
The latest projects that the companies are focusing on include PR, branding,
positioning, advertising and Website design services for startups in the
wireless, security, communications processor and enterprise architecture
environments.
Back to top^
|
|
|
